A 12-month program for mid-career leaders ready to turn corporate expertise into high-fee coaching, consulting, or fractional clients. Using the Revenue First Framework™, you secure premium clients before you ever hand in your resignation, replacing your salary without risking your family's security.
We skip the busy work of logos and websites and focus on the only thing that creates true independence: validated income.
Why your years of "invisible expertise" are worth far more as a high-ticket package than a bi-weekly paycheck.
Our proprietary method to skip the busy work, websites and logos, and go straight to your first $10k+ sale.
Validate your business and sign your first beta client while keeping your current role, so you hit your Freedom Number before you ever resign.
But lately, you have realized three things.
You are watching peers get "restructured" out of roles they spent decades earning.
When someone asks who you are, you give them your company's name. You have lost the founder version of yourself.
You work 60+ hours a week growing someone else's empire, while yours stays a notebook full of ideas.
Most people who dream of leaving corporate start with the busy work: a website, a logo, a brand, a product built over months. By the time they finally talk to a buyer, they are out of runway, confused, and frustrated.
The Revenue First Framework™ flips the order. You validate income first and skip everything that doesn't lead to a paying client. Real sales conversations come early, not last.
The Revenue First Framework™ is a proprietary, 6-step system where you test your offer, have real sales conversations, and land high-fee clients while you are still employed.
Reposition your expertise, choose your model (coaching, consulting, or fractional), and architect a premium offer.
Week 1Eight weeks of 90-minute implementation calls to have real sales conversations and land your first premium clients.
8 weeksForty weeks of advanced topics to scale toward replacing, or exceeding, your corporate compensation.
40 weeks
Our proprietary 6-phase system that goes straight to validated income, not logos and websites.
Choose between coaching, consulting, or fractional work based on your expertise, income goals, and time. No drop-shipping nonsense.
Build your business and hit your Freedom Number before you resign. Designed for leaders with 10+ hours a week.
Offer Architecture, Sales Conversation Framework, Objection Handling, Onboarding, KPI Dashboard, 90-Day Growth Plan, and 30+ more.
Live implementation support. Bring your sales calls for review and get real-time offer feedback from the founders.
A Circle community with your cohort for accountability and a wins board to keep you moving when corporate life gets heavy.
Every call led by Tom or Ryan. You get the frameworks that actually built their businesses.
Full 12-month access to the CFA program and community.
Every call is led by a founder who built real businesses, not a junior coach reading a script.
Founder of Vertical Motion, a 3x CEO who has closed more than $1.5B in new business and built multiple venture-backed companies. He has sat in the executive chair and built businesses from zero.
A 20-year USAF officer and fighter pilot turned business risk analyst, Ryan co-founded a defense contracting firm and grew it to a successful exit. He brings disciplined execution to every transition.
"My biggest takeaway was to reverse-engineer your thinking from how you would normally operate in a corporate setting."
"My biggest takeaway is it doesn't have to be perfect. Approach it like a project: research, make a decision, and iterate in real time. Be agile, not waterfall."
"My biggest takeaway was that I don't have to be 100% ready before I start, because the truth is I'm never 100%, and I end up becoming my own worst enemy."
"I am very inspired by this group and energized for what is to come. Viewing this as many small experiments helps minimize my fears. I am not as scared about stumbling."
"I am blown away by the thoughtful, quality content here. Hitting it out of the park. Thank you."
"I've dreamed about moving into consulting for years. There's not even a question, I'd already done the exact things this program describes. Now I have a real plan."
"My biggest takeaway is how ambitious it is. It'll be great though. We will all grow from it."
"The type of program that will take the VM brand to the next level. The mindset shift and practical insights from Ryan and Tom make this a very unique opportunity."
Follow the Revenue First Framework™, do the assignments, and show up to (or watch) the calls. If you don't earn back your full investment, we continue working with you, at no cost, until you do.
Join the First Refusal List and you'll be the first to know the moment we reopen applications for the next cohort.
Prefer to talk it through? Talk to the team.